Categories Marketing Agencies Creative Media Sustainability Technology

Climate Change

Many brands are now implementing environmentally friendly practices and incorporating their climate change efforts into marketing campaigns to demonstrate their commitment to sustainability.

Incorporating climate change into marketing also allows brands to showcase their thought leadership and demonstrate their values to stakeholders. By taking a stand on environmental issues, brands can position themselves as industry leaders and attract customers who share similar values.

shell gs station

18 Jul 2024

6 min read
Experts debate whether repeal of Havas B Corp status represents tokenism or real progress
Havas
oil refinery

11 Jul 2024

10 min read
Activist group calls out B Corp agencies MSQ, Havas’ Tinkle & others for work with Big O...
sustainability
António Guterres

06 Jun 2024

6 min read
UN call for fossil fuels divestment sparks discourse: ‘Outlawing oil ads is inevitable�...
sustainability
the blackout box campaign

15 May 2024

3 min read
Denmark’s energy crisis sparks innovative awareness campaign, ‘The Blackout Box’
sustainability
clean creatives

22 Apr 2024

4 min read
1,000 ad agencies sign Clean Creatives’ pledge to divest from fossil fuels on Earth Day
mother
Dubai

26 Oct 2023

6 min read
Over 130 companies plead with Cop28 to ditch fossil fuels – progress or PR move?
Climate Change
Luke Purdy

25 Oct 2023

6 min read
Europe leads on climate, US on social purpose, says Wieden+Kennedy sustainability boss
Climate Change
Fancy avocado on toast

20 Apr 2023

7 min read
43% of millennials consider themselves to be eco-conscious – compared to 27% of Gen Z
The Drum Network
Body of water under polluted sky

29 Mar 2023

5 min read
How to start off-setting your agency’s emissions: 3 steps to sustainability
The Drum Network

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024