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Amazon

Amazon is an American multinational technology brand that focuses on e-commerce, cloud computing, digital streaming and more. Its products include, Amazon Prime, Amazon Video, Amazon Web Services, Amazon music, Amazon-owned Twitch, and many more.

As an advertising force, its rich base of first-party shopping data is seeing it sneak up on the supremacy of the Google-Meta duopoly. Could we see Amazon, and other new players, capture market share from the leading duo?

Llama 3

19 Apr 2024

6 min read
Weekly AI Recap: Meta unveils Llama 3, Claude 3 Opus gets added to Amazon Bedrock
Amazon
Family camping in the woods

25 Mar 2024

5 min read

Sponsored

How entertainment brands such as Disney and Lego ensure campaign effectiveness
Promoted
pnc bank campaign

20 Mar 2024

12 min read
Best Ads of the Week: PNC backs ‘boring’ banking & Adidas supports student-athletes
gap
Woman playing football

15 Mar 2024

5 min read
Ad of the Day: Amazon celebrates grassroots players in Uefa Women’s football short
Football
Vizio TV screens on display in retail store

20 Feb 2024

5 min read
Walmart’s $2.3bn Vizio buyout will help retailer compete against Amazon & Roku in CTV
media planning and buying
Apple stock price on mobile phone screen

02 Feb 2024

13 min read
Meta, Google, Apple, Microsoft & Amazon’s strong quarterly results signal advertising bo...
Facebook
post malone

24 Jan 2024

9 min read
Best Ads of the Week: Post Malone’s punny Prime poster & Apple’s parent-pleasing promo...
bbdo
Image

18 Jan 2024

7 min read
Weekly AI recap: AI spotlighted at World Economic Forum, Microsoft AI Copilot update
Microsoft
Post Malone and playing cards

17 Jan 2024

1 min read
Ad of the Day: Post Malone and Dua Lipa front Amazon’s ‘It’s on Prime’ billboards
Amazon

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024