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Google is committed to helping businesses thrive in a privacy-first world. The technology giant works with thousands of businesses and agencies to help them prepare for a future without third party cookies. Using privacy-preserving technologies, built on machine learning and automation, it can fill reporting gaps and understand people’s needs in a privacy-centric way.

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AI is an opportunity for both CMOs and practitioners to reframe marketing as a profit center, not a cost center.

Google’s UK VP of marketing: ‘It’s not too late to be early’ with AI

15 days ago

How Cadbury, Odeon & Vodafone are putting AI to work

How Cadbury, Odeon and Vodafone are putting AI to work for creative, media & measurement

1 month ago

Google’s UK Measurement & Effectiveness Summit on how marketers can embrace marketing’s measurement moment

11 things we heard at Google’s Measurement & Effectiveness Summit

2 months ago

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