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Social Media Week is coming: 30 industry leaders will speak

September 24, 2021 | 4 min read

Social Media Week is one of the world’s leading conferences for digital marketing and media professionals

It is annually hosted in over 25 countries around the world, and Ukraine is no exception.

On November 11-12, Depositphotos and Crello are bringing together top industry professionals to share creative ideas, insights, and strategies with you. The event will be held both online (worldwide) and offline (in Kyiv, Ukraine).

Save the date in your calendar and tune in to learn from experts from EMOJIPEDIA, Adweek, WE ARE SOCIAL, Publicis Groupe, and more. We have also prepared a special promo code for our blog readers. Read on to find out more about the event and how you can get a discount on tickets.

The 2021 theme and agenda

This year’s theme is "Reopening the world. Creative industries taking the lead”. It explores the power of creative intelligence, and how it’s helping brands and content creators adjust to a new reality.

With the help of five thematic streams, you’ll take a closer look at the theme from different perspectives. You’ll also learn new skills that are required in today’s digital age, and find out how to invent new marketing approaches to create projects that make a difference.

Here are the key streams:

Creative Mindset. Find outhow creative skills impact brand growth.
Creative Technologies. Explore creative ways to use XR and data tools in marketing.
Brand Communities. Learn to leverage your brand values and bring people together.
Social media for businesses. Revise your content strategy to maximize your impact.
Video lab by Crello. Discover video marketing trends to keep your audience engaged.

Top speakers from around the globe

During the two-day event, you’ll get a chance to learn from world-renowned professionals. The headliners of Social Media Week Kyiv are:

Dot Lung, a digital marketing strategist and consultant, also known as the "Mother of Social Dragons". Among her clients are companies such as Facebook, Wix, OFFF, Digital Design Days, Sonar+D, and others.

Rishad Tobaccowala, Senior Advisor at Publicis Groupe, who’s been in the business for 37 years. Richard is also the author of “Restoring the Soul of Business: Staying Human in The Age of Data” - a book that helps people think, feel, and see differently when it comes to business, team, and personal growth.

Lore Oxford, Global Head of Cultural Insights at We Are Social. She has worked with Guinness, Bumble, Adidas, Instagram, and many other prominent brands.

Keith Broni, Deputy Emoji Officer at Emojipedia, is responsible for changes in emoji sets. He’s also a pro in translating and interpreting emoji use and trends.

Jess Zafarris, audience engagement editor at Adweek and author of "Once Upon a Word: An Etymology Dictionary for Kids".

Peg Fitzpatrick, co-author of "The Art of Social Media: Power Tips for Power Users" along with Guy Kawasaki. She has also spearheaded successful social-media campaigns for Motorola, Audi, Google, Virgin, and other brands.

Joe La Pompe, a French blogger, also known as "Joe La Pompe, the copycat hunter", who has worked as a creative in several well-known agencies and designed hundreds of campaigns for national and international brands.

For more speakers, check out the event’s website: smwkyiv.com

For more Social Media Week Kyiv updates and announcements, follow our Instagram and Facebook accounts.