Magazine Issues

The Agencies Issue

The Problem Solvers Issue

To ring in our new manifesto for the industry, this issue features perspectives and problems solved by our Future 50, the next generation of great brand marketers. We speak to KFC, Defected Records and travel brand Klook about how they're innovating amid the pandemic

The TikTok issue

Our October issue is guest-edited by six TikTok creators for an in-depth look at this emerging social superpower from the perspective of the influencers who are built careers with it.

The New Normal Issue Vol. 2

Taking in music, games, TV, events, tourism and the media, this issue we consider how the entertainment business has been impacted by coronavirus, how it's bouncing back, and whether marketers can help hasten its return.

The New Normal Issue

For our August issue, we speak to restaurateur Asma Khan, high street bank TSB and beauty behemoth Boots to explore the opportunity consumers now hold to plot a new path towards the new normal and change the way we do business.

The Strategy Issue

Our Strategy Issue celebrates the problem solvers for whom efficiencies and effectiveness and tactics and targets are as sexy as any invention or ingenuity. We hear from organisations as diverse as MullenLowe, Tena and The Times on how they're coping in these strange times.

The Creativity Issue

With a mind-blowing cover created by the most creative agency in the world and packed with features looking at the best that advertising, marketing and design have to offer the world, our June issue looks at how creativity in all its forms is surviving under lockdown.

The Digital Transformation Festival Issue

In the new issue of The Drum magazine, you will find some of our selected highlights from the Digital Transformation Festival, from a look at the livelihoods of the live events industry to what’s in store for shops when consumers are reconsidering their consumption.

The Religion Issue

For our April edition, we take a look at one of the taboos in marketing. Our Religion issue looks at how preachers and rabbis are reaching new followers through Instagram; how brands are engaging with young Muslims; and how addressable TV could allow brands to be create culturally appropriate creative.

The Brian Whipple Guest Edit

This month, we hand over the tiller to Accenture Interactive's Brian Whipple for a guest-edit that asks big questions about the purpose of marketing. We find out how Impossible has cracked the burger market, how the Plastic Bank is monetising recycling and why Lush says there's no such thing as ethical business.

The Influencer Issue

The Drum's February issue takes an in-depth look at the world of influencer marketing. We investigate the influencer ethnicity pay gap, why big tobacco has turned to Instagram to market cigarettes and the emerging virtual influencer scene.

The Order of The Drum Issue

As tradition dictates, our first issue of the year can only mean one thing: it’s time for The Drum’s New Year Honors. We might not be able to award an OBE, but we can recognize the best marketers, campaigns, agencies and brands with The Order of The Drum.