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Artificial Intelligence

Artificial Intelligence (AI) is transforming the marketing landscape and providing brands with new and exciting opportunities to reach and engage customers.

With its ability to analyze vast amounts of data and automate repetitive tasks, AI is helping brands to make better, data-driven decisions and improve the customer experience.

AI algorithms can analyze vast amounts of customer data and identify patterns and behaviors, allowing brands to create targeted, personalized marketing campaigns.

Grok

New

6 min read
X hit with 9 GDPR complaints after hoovering European user data to train AI
Elon Musk
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New

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Dull’s the norm in a data-driven world, which puts a big premium on entertaining ads
The Drum Network
OpenAI

4 days ago

5 min read
Weekly AI Recap: OpenAI drama abounds & UK regulators scrutinize Amazon-Anthropic deal
Youtube
A set of science equipment lit up with green, blue and purple lights

4 days ago

5 min read
Let your team experiment with AI – it’s the best way to build their confidence
The Drum Network
OpenAI

5 days ago

4 min read
What do we know about ‘Project Strawberry,’ OpenAI’s shadowy new AI project?
OpenAI
Lisa Nandy stadning before a Union Jack at a Labour event

5 days ago

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For UK ad land to remain a world leader, the new government must priotize AI
The Drum Network
Microsoft

07 Aug 2024

8 min read
Move over LLMs: Why Microsoft, Salesforce & others are developing ‘small language models...
Microsoft
'WPP' written on the wall of the holding company's headquarters
Premium Item

07 Aug 2024

4 min read
Do WPP’s Q2 results point to a China crisis while Stagwell remains bullish?
Opinion
AI-powered travel
Premium Item

05 Aug 2024

5 min read
How is AI reshaping travel and tourism?
AI

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