Categories Marketing Agencies Creative Media Sustainability Technology

WFA

A king on a chess board
Premium Item

01 Dec 2022

3 min read
Is the client still king? More agencies are pushing back on client requests, finds WFA
research
WFA

12 Oct 2022

2 min read
Marketing budgets fall under pressure as cutbacks bite
economy
Globe illustration in blue, green and white

11 Oct 2022

3 min read
World’s biggest advertisers divided on how to spend during global slowdown
research
WFA

12 Sep 2022

2 min read
WFA research finds marketers are failing to fully exploit their creative potential
creativity
WFA global marketer of the year

08 Sep 2022

4 min read
The Drum and the WFA search for the next Global Marketer of the Year
WFA
diversity

18 Jul 2022

4 min read
Brands increasingly pick agencies for their DE&I credentials – but fail to follow throug...
sustainability
Alcohol

30 Mar 2022

2 min read
Alcohol ads run dry to comprise less than 1% of online spots
alcohol
Blue sky above a yellow field, which represents the Ukrainian flag

10 Mar 2022

2 min read
‘Media investment and marketing should end for now’: 75% of WFA brands shun Russia
brand safety
Conny

03 Feb 2022

3 min read
Unilever marketing and digital chief Conny Braams crowned WFA Global Marketer of the Year
Unilever

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